Vertigo | Brand Design Studio Melbourne



We recently contributed to the Change Design Values poster campaign, initiated by Re:collection in response to the 2018 Sydney Design Festival's theme Call to Action.

"All design activity has an end result — to improve our world as a visually stimulating place to dwell in." — Arthur Leydin

The context of our photo highlights the most common languages of the city—graffiti, political messaging, warning signs, instructions on how to use an object, and remnants of past communications, which, when combined together, is not only bleak and unappealing, but demonstrates the importance of design to how we respond to our environment and engage with the world. The message of the poster is juxtaposed with a dumpster.