Bringing people together through interpersonal relationships
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Sanctum is a relationship counselling practice providing support to individuals, couples, and families. We were engaged to create a new brand identity, name, and communication materials.
The central theme of the brand focuses on the symbolism of a circle representing trust, inclusion, hope, and life. We created a gold gradient that travels from darkness to light, representing the phases of the moon and relationships, and the services the practice provides to help people repair ties with themselves or their loved ones, coming full circle.
The word sanctum means a private room or place, which we chose for the name of the practice to make its clients feel safe and comfortable.
“Thank you Vertigo for helping me with my business branding. You nailed the brief so well and your intuitive style and professional eye for design definitely stood out and impressed. Thanks to you I now approach my practice with confidence and clarity.”